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Paramount's hostile bid on Warner Bros

MARY LOUISE KELLY, HOST:

One way or another, Hollywood is getting upended. It was just this past Friday that Netflix announced a deal to take over Warner Bros. Discovery, home to hits from "Casablanca" to "Batman." Now Paramount is mounting a hostile takeover bid. So we've invited our resident authorities to come help explain what is going on. NPR's Maria Aspan covers Wall Street. David Folkenflik covers the media. Hey to you two.

MARIA ASPAN, BYLINE: Hey there.

DAVID FOLKENFLIK, BYLINE: Hey, Mary Louise.

KELLY: Hey. So David, you kick us off. My jaw dropped this morning when I saw the Paramount offer 'cause it upends everything that we thought was going to happen just a few days ago when you were on the show. What is the latest on the fate of Warner Bros.?

FOLKENFLIK: Right. Don't nap because the billions are ascending.

KELLY: Billions are rolling in. Yeah.

FOLKENFLIK: They're rolling in. The Netflix bid was - valued deal at $83 billion, including debt to take over, really, Warner Bros. Studios, the HBO streaming service, so the intellectual property behind DC Comics and, as you say, "Casablanca" and everything in between, as well as the HBO streaming service. Meanwhile, Paramount Global, the Ellison family, this morning, upped the ante. They've offered to buy all of Warner Bros. Discovery, including the cable channels such as CNN. That deal is valued at $108 billion in all.

KELLY: Yeah, the Ellison family who own Paramount - just how big a deal would this be whenever it finally sells? What are the stakes for Hollywood?

FOLKENFLIK: Well, so this is a brawl of epic proportions. As you say, the Ellisons - Larry Ellison, cofounder of Oracle, his son, David Ellison, who had been with Skydance Media - they took over Paramount earlier this summer. But Paramount thinks it's still too small. And with this, they think they can compete with the like of Netflix. Here's how David Ellison, the CEO of Paramount, describes why he's interested in the deal.

(SOUNDBITE OF ARCHIVED RECORDING)

DAVID ELLISON: We love the movie and entertainment business. We believe deeply in its future, and we want to help preserve and strengthen it. Movies are one of America's greatest exports.

FOLKENFLIK: And yet, they fear they are just too small. Think of the fact that Disney bulked up to take on Netflix by buying most of Fox's Hollywood assets. You know, Netflix is already the world's largest streamer, already the nation's largest streamer. Netflix is saying, look, we can just sort of preempt this whole fight, get HBO - there's a streamer on board. Get Warner Bros. studios on board. We kind of close the fight before it started.

KELLY: Well, and as news journalists, I will note there are big stakes here for the news business, too - CNN.

FOLKENFLIK: Yeah. Right. Netflix isn't interested, you know, nor would Amazon or Apple appear to be - the big digital titans. But for a place like Paramount, you know, which already has CBS, they want to fold CNN in and presumably slash a lot of job lines to make this deal work.

KELLY: OK. Maria, you hop in here on the Wall Street end of this. Paramount - the tactic they're using here is a hostile takeover. A, why? And B, how would that work?

ASPAN: Well, as the name implies, Paramount is essentially saying to Warner Bros. Discovery, well, we tried asking you nicely. Now the gloves are coming off. It's going directly to Warner Bros. Discovery shareholders. And this is where we see a difference between the executives of Warner Bros., who usually call the shots, and its owners, who are all the investors who own the company's stock. Warner Bros. executives chose to go with the Netflix deal. So now Paramount is going to the shareholders and trying to make them a better offer.

There are a couple of different kinds of hostile takeovers, but this is what's known as a tender offer. Paramount is essentially telling Warner Bros. shareholders, OK, Netflix promised you roughly $28 a share in cash and some stock. But we'll give you $30 a share, all cash. It's not a huge difference, but wouldn't you rather make more money...

KELLY: I would.

ASPAN: ...And it'll be all in cash? And a Paramount deal would likely be faster to get regulatory approval. So Paramount is hoping its deal will convince enough shareholders to come over and join it.

KELLY: Hostile takeovers - I mean, in general, are they effective?

ASPAN: They have a mixed track record. You may remember JetBlue, for example, tried to take over Spirit Airlines a couple of years ago, and that deal started with a hostile takeover bid. A judge did eventually block the deal on antitrust grounds. But there have been some hostile takeovers that have been successful. The Brazilian Belgian brewery, InBev, took over Budweiser and Anheuser-Busch. That was a hostile takeover. Of course, more recently, we saw Elon Musk acquire Twitter, now X, in a deal that started as a hostile takeover.

KELLY: One more question to you, Maria, and it's about foreign investors. If you read deep into the small print of this latest offer, the Paramount offer, it suggests significant foreign investors. Who are they? How would they be involved?

ASPAN: There is a lot of Middle Eastern money in this deal. The fine print, as you point out, says that sovereign wealth funds from Saudi Arabia, Abu Dhabi, Qatar would all have a stake, as well as an investment firm that's tied to China. There's also another investor that would have a stake in this deal, Jared Kushner. And of course, that is President Trump's son-in-law. We should point out a couple of things.

First of all, Paramount, as David mentioned, is run by the Ellison family. Larry Ellison is one of the wealthiest people in the world. He's currently worth more than $275 billion. So it's interesting that Paramount is seeking foreign money for this. Now, it's important to note that the tender offer says these investors won't be involved in running the company. Also, Jared Kushner's involvement in this deal is a reminder of just how much President Trump looms over corporate America and especially all major corporate transactions right now.

KELLY: David, what role is President Trump poised to play? Do we know?

FOLKENFLIK: Listen, in normal times, regulators don't take their cues from the president. These aren't normal times. Trump has clearly indicated for months that he thinks the Ellisons, who are allies, should have an inside track. Yesterday, he said Netflix bid would require him to be involved in thinking about it. But today, interestingly enough, he lashed out at Paramount for airing an interview with an ally-turned-critic of the president on CBS' "60 Minutes." CBS, of course, the Ellisons recently acquired. That could throw things in doubt, as well.

KELLY: Reporting there from NPR's David Folkenflik and Maria Aspan. Thanks to you both.

FOLKENFLIK: You bet.

ASPAN: Thank you. Transcript provided by NPR, Copyright NPR.

NPR transcripts are created on a rush deadline by an NPR contractor. This text may not be in its final form and may be updated or revised in the future. Accuracy and availability may vary. The authoritative record of NPR’s programming is the audio record.

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Maria Aspan
Maria Aspan is the financial correspondent for NPR. She reports on the world of finance broadly, and how it affects all of our lives.
David Folkenflik
David Folkenflik was described by Geraldo Rivera of Fox News as "a really weak-kneed, backstabbing, sweaty-palmed reporter." Others have been kinder. The Columbia Journalism Review, for example, once gave him a "laurel" for reporting that immediately led the U.S. military to institute safety measures for journalists in Baghdad.