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The Story of an Egg

Photo Credit: PBS

Marketing terminology can be a little tricky sometimes. The Lexicon of Sustainability teamed with PBS to help the public define some of the terms we often see on egg cartons.

Poultry farmers David Evans and Alexis Koefoed weigh in on what it means to raise cage free, free range, and pastured chickens in this short film  The Story of an Egg. They hope to help consumers make more educated choices when grocery shopping. 

Video courtesy of PBS.